- Describe your product or service.
- Describe any alternative uses or applications.
- What is its USP?
- Why would anyone want it?
- What is your intended market?
- Where is your intended market?
- How big is your potential market?
- Who are your customers?
- What , if any, are your alternative markets?
- What is your pricing and sales strategy?
- What marketing methods will you use?
- Where and how will you advertise and sell?
- Who is the competition and how do they compete with you?
- Risk analysis, e.g., IP risks, customer traction, suppliers, resources, etc.
Latest news
Research, industry, and AGI
A transfer of knowledge to industry is a good thing: One purpose of a university is to benefit society by disseminating knowledge, and one way this can be done is by commercialising research. Universities and research institutions are a dynamo for entrepreneurship, and for innovation in large companies. READ MORE
For success in product development – start at square zero
When it comes to the commercial success of a technology-led product, there are a number of factors that come into play along the development journey. Have the regulatory requirements been met? Can the design be produced at a viable cost? Is it possible to ensure the quality of the manufacturing process? The list goes on. READ MORE
The not-so-small matter of scale: Making it big in microfluidics
Microfluidics is a key technology enabling the development of rapid in-vitro diagnostics (IVD). With applications including COVID-19 testing, cardiac arrest assessment and STD screening, decentralised rapid diagnostics are shaping up to be a major part of the future of healthcare and wellness monitoring. READ MORE
PARTNERS
Keep in touch
Sign up to the Venturefest Oxford newsletter to make sure you are the first to hear the latest news. The next #vfestox newsletter will be coming out soon! Make sure you're on the list!