Meet the experts
Head of Delivery, Zanzi Digital
With nearly a decade of experience in digital marketing, Peter is a fully qualified specialist in Google Ads and Analytics.
He has presented training workshops across the country to businesses and universities and consults with businesses on the evolving digital marketing landscape.
Peter is responsible for all client delivery at Zanzi. He is loved by his clients for calmness under fire, explaining things in simple language and getting stuff done.
Skilled in Landing Page Optimisation, Search Engine Optimisation (SEO), Ecommerce, Search Advertising, and Pay Per Click (PPC). Founder of two Digital Marketing agencies based in the UK.
• Increased Ecommerce start-up revenue from £2,000 to more than £30,000 from Google Ads within 6 months
• 700% increase in new member applications from people using mobile device for RAD
Peter writes regularly for Zanzi’s blog.
Digital Marketing Consultant, Zanzi Digital
Google qualified digital marketing consultant with 10 years agency experience. A strategic thinker with advanced hands-on knowledge. I enjoy growing sales for Ecommerce clients as well as lead generation for B2B technical service clients.
• increasing PPC sales for an Ecommerce client by 67%, whilst cutting the ad spend by 31%
• migration major food industry client’s website with no loss of SEO benefits
Clients have included: TGI Fridays, Royal Academy of Dance and Foster Care Associates/Core Assets (the UK’s largest fostering and children’s service organisation).
I have a wealth of experience planning, creating and executing campaigns including Facebook advertising, Google Ads (AdWords), SEO, email marketing and user experience improvement.
In addition to hands-on campaign management, I also advise clients on their digital strategy. I have achieved the Google Analytics Individual Qualification and use the platform daily to make informed decisions.
I write regular blog posts for our website